London Fashion Week Beauty Secret that Pat McGrath and Charlotte Tilbury Swear By

London Fashion Week Beauty

London Fashion Week kicks off this Friday, September 13 and the fashion models and beauty experts have revealed the number one London Fashion Week beauty product they swear by. There’s a not-so-kept secret that has been an essential part of runway preparation for decades— Embryolisse’s Lait-Crème Concentré. 

The multi-purpose cream, loved for its deeply nourishing and hydrating properties, has long been a must-have for models and makeup artists who swear by its ability to transform skin and create the perfect canvas for makeup.

Loved by industry professionals for its lightweight yet ultra-hydrating formula, Lait-Crème Concentré works wonders on skin that endures the rigours of fashion week—early mornings, late nights, and multiple makeup applications. Its versatility as a moisturiser, primer, and makeup remover makes it the go-to for busy backstage environments.

Supermodel Gigi Hadid says, “Lait-Crème Concentré is like a drink of water for my skin. I always feel fresh and hydrated, no matter how many shows I’ve walked in a day.”

Legendary makeup artist Pat McGrath called it “an absolute lifesaver backstage. It preps the skin perfectly for makeup and gives a dewy glow without feeling heavy. It’s one of the few products I always have in my kit.”

Kaia Gerber: “It’s my secret weapon for smooth, glowing skin during Fashion Week. No matter how tired or stressed my skin is, Lait-Crème Concentré always brings it back to life.”

Lauded makeup artist Lisa Eldridge: “Lait-Crème Concentré has been in my kit for years. It’s the perfect base for makeup, but what makes it stand out is its versatility. I use it on models with every skin type, and it never fails to give a beautiful, natural finish.”

Charlotte Tilbury, famed for her glowing makeup looks, added, “It’s the backstage beauty essential that I always rely on. It hydrates, soothes, and creates the ultimate canvas for makeup application.