This article may contain affiliate links. If you purchase through these links, we may earn a commission at no extra cost to you. For more information please see our Disclaimer

Chocolate Lipstick

Move over red lipstick there’s a hot new colour shade in town. It’s official: chocolate lipstick is back and bolder than ever. The deep, rich shades of brown reminiscent of the nineties are making a major comeback, gracing the lips of some of the most stylish celebrities on the red carpet and in everyday snapshots. According to Vogue Dakota Johnson has been spotted with sultry cocoa lips, adding an earthy, effortless edge to her chic style. Alongside her, celebrities like Zendaya and Hailey Bieber are embracing these rich tones, proving that chocolate lipstick is here to stay.

Brown lipstick is surprisingly versatile, offering a range of shades from warm to cool undertones that suit virtually every skin tone. Plus, it’s the perfect way to add a touch of sophistication to any look, day or night. If you’re ready to indulge in this tasty trend, here are five must-have chocolate-toned lipsticks from Charlotte Tilbury, NARS, MAC, and more that deserve a spot in your collection.

Chocolate Lipstick
Dakota Johnson @Vogue

1. Charlotte Tilbury Matte Revolution Lipstick in Matte Revolution

A beautiful deep, chocolatey brown with a hint of brick red, Charlotte Tilbury’s Matte Revolution (Birkin Brown) is a cult favourite. This matte formula glides on smoothly, offering full coverage and long-lasting wear. Loved for its flattering finish, it’s perfect for a bold lip that still feels classic. This is the shade Dakota Johnson has been rumoured to love, and it’s easy to see why.

2. NARS Audacious Lipstick in “Deborah”

For a cooler take on brown, NARS “Deborah” offers a deep brown hue with a slight hint of plum. The creamy formula of the Audacious line makes it easy to apply while delivering an intense pigment payoff. It’s a favourite among makeup artists for celebrities like Zendaya, as it works beautifully across a range of skin tones and doesn’t dry out the lips.

3. MAC Matte Lipstick in “Antique Velvet”

A true classic, MAC’s “Antique Velvet” has been a go-to for brown lipstick lovers for years. This rich chocolate brown shade has a hint of warmth, making it flattering for a variety of complexions. The long-wear matte formula keeps it from smudging while still feeling comfortable on the lips, and it’s a favourite for anyone wanting a bold, timeless look.

4. Fenty Beauty Stunna Lip Paint in “Unveil”

If you’re looking for a liquid formula, Fenty Beauty’s Stunna Lip Paint in “Unveil” is a must-try. Created by Rihanna, this warm brown liquid lipstick goes on like a dream and dries down to a soft matte finish. The precision wand makes it easy to apply, and the lightweight formula ensures that it stays comfortable all day. Hailey Bieber is one of the many celebrities seen rocking this bold shade.

5. Huda Beauty Power Bullet Matte Lipstick in “Graduation Day”

Huda Beauty’s Power Bullet in “Graduation Day” is a versatile option, offering a soft brown hue with a touch of pink, making it an ideal choice for those looking for a more muted, everyday brown. This shade is perfect if you’re new to the chocolate lipstick trend and want something softer yet still on-trend.

How to Style Chocolate Lipstick

The key to rocking brown lipstick is balancing it with the rest of your makeup. Pair it with soft, neutral eyes for a minimalist vibe or go all out with a smoky eye for a bold evening look. Add a hint of bronzer and a touch of highlighter to warm up your complexion, letting your chocolate lips take centre stage.

Whether you’re a brown lipstick veteran or a newcomer, this trend is one of the most wearable yet statement-making looks of the season. From deep chocolates to light caramels, these shades will be everywhere this season—so why not start now?

avatar
About Author

Natalie Dixon is the Founder and Editor-in-Chief of Chic Style Collective, an editorial magazine covering affordable luxury fashion, beauty, and lifestyle for women. A graduate of Vogue College of Fashion and London College of style with over 20 years in fashion and beauty, she specialises in investment dressing, considered beauty, and helping women create an elegant, attainable life of luxury. Her work is read by over 4.5 million readers worldwide.